In recent years NewLaw firms and Big4 accounting firms have increasingly taken legal market share away from traditional law firms.  NewLaw leader Axiom, for exam, is projected to overtake BigLaw’s DLA Piper in total revenue by 2018.

Ever-increasing competition is forcing law firms to battle for every single client, even in very specific niche markets. With NewLaw and Big Four competing ferociously for legal services market share, law firms can no longer only rely on their service excellence alone.

In response to these developments, Ivan Rasic, CEO of LegalTrek has noted that one of the key differentiators for NewLaw and the Big4 has been the utilization of dedicated sales teams to increase revenue and hence, take market share from traditional law firms.

Traditional law firms can emulate NewLaw and the Big4 to achieve growth

As a follow-up to Rasic’s extensive writings on the subject,  LegalTrek has organized a webinar dedicated to helping traditional law firms emulate the success of NewLaw and the Big4 and adopt these sales efforts to maximize revenue generation.

Set to take place on Thursday, March 30th 2016 at 10:00 AM Berlin / 4:00 PM Singapore time, the webinar will cover the following topics:

  • How companies sell (overview of the sales process)
  • How NewLaw, BigLaw, and Big Four sell (specific examples from practice explained)
  • How you can set your expert team to win clients

LegalTrek has partnered with Asia Law Portal to bring this webinar to you.

As Rasic outlined in a recent article about the webinar: “If you are really passionate about your business, and want to grow, I say join us for this webinar, and explore opportunities to reach and help new clients.”

Click here for more information or to sign up for the webinar

Posted by John Grimley

John Grimley edits and publishes Asia Law Portal

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