All posts by Aman Abbas

Aman Abbas is Co-founder and CEO, Commwiser. He has worked with leading organizations such as KPMG in India, Shardul Amarchand Mangaldas and headed their communications and marketing teams. He has also worked with the top PR agencies in leadership positions and worked on some of the biggest global brands. He specializes in Litigation PR and Dispute Communications. His areas of strength include Communications Strategy and senior-level Media Relations. He is among the top 100 Game Changers in PR in India and recipient of the Corporate Excellence Award by IPE. Some of the clients he worked with include Google, World Bank and Deloitte. He is a science graduate and has done his MBA (Marketing) from Jamia Millia Islamia, New Delhi

Law firm marketing – Making sense of puzzling propositions

In the legal profession, traditionally a lot of business ‘walked-in’ based on the reputation of the Firm or due to equity created by some prominent lawyers in the firm. However, with intense competition among Firms that have similar kinds of talent pool and increased pricing pressure, […]