All posts by Patrick Dransfield

Patrick Dransfield is Co-Director of the In-House Community, wholly owned by Pacific Business Press. Patrick has twenty-two years of experience working in the legal industry: as Asia Managing Director of Euromoney Institutional Investor, and then as Marketing and Business Development Director for Asia for Shearman & Sterling and White & Case respectively. Patrick joined Pacific Business Press as Publishing Director and Co-Director of the In-House Community in 2008 and continues in those roles. His publishing career began with Haymarket Publishing in 1987. Patrick is included in the 30 people to watch in the business of law in Asia 2019 by Asia Law Portal: https://asialawportal.com/2018/12/30/30-people-to-watch-in-the-business-of-law-in-asia-in-2019/

Book Review: “SMARTER Law: Transforming busy lawyers into business leaders” – by Trevor Faure

“I cannot say this too strongly: Do not compare yourself to others. Be true to who you are, and continue to learn with all your might.”  Daisaku Ikeda, Buddhist Philosopher, as quoted by Trevor Faure. Trevor Faure, self-defined as ‘part-translator-part-interlocutor’ between the legal and performance improvement […]

Lawyers are from Mars: Marketing People are from Mercury OR the importance of cognitive diversity in law firms

“We always did feel the same we just saw it from a different point of view. Tangled up in blue.” Bob Dylan In preparation for taking on a new marketing and business development role at an international law firm (this was after I accepted the position […]

Patrick dransfield

When will the legal industry have its Napster moment?

“I like to think (it has to be!), Of a cybemetric ecology, Where we are free of our labors, And joined back to nature, Returned to our mammal brothers and sisters, And all watched over By machines of loving grace.” Thus wrote the beat poet Richard Brautigan in 1967.  He was definitely […]